National Diabetes Run
SA’s first National Diabetes Run
The #DiabetesZA virtual event was South Africa’s first National Diabetes Run. It took place on Saturday 26 November 2022, which coincided with World Diabetes Month. 9 provinces participated and we had over 54,000km pledged by runners and walkers with diabetes, or supporting those with diabetes.
For this event, SA Diabetes Advocacy partnered with Sweet Life, Treeshake and P&G to reach the ever-growing diabetes community in South Africa. The simple concept was: ‘Everyone knows someone with diabetes.’
#DiabetesZA
The #DiabetesZA campaign was also used to educate our audience on the current diabetes situation in South Africa. It was a chance to highlight the importance of exercise for our wellbeing.
A website was created for signups and social media posters were designed for download. You can view the website and materials here.